Need a copywriter at ease with eliminating “business-ese”?

Professional services and B2B companies often struggle to explain clearly what they do and how their clients can benefit.

Put your mind at ease...

I cut through the clutter of legalese, financialese and corporatese to create marketing copy that speaks to your audience in language they understand.

Client success stories include:

• Business development materials that generated over $1 million in new work for a major Canadian law firm
• Direct marketing packages for 100+ legal, accounting and professional books, many of which have become best-sellers for the publisher
• Website copy that helped consultants, software providers and financial advisors break into new markets
• Email and print marketing materials for business research tools that led to immediate orders
• Branding messages without fluff or buzzwords that captured the essence of a national, full-service law firm
• Practice profiles for law and accounting firms emphasizing client benefits rather than basic features that now appear in websites, intranets, brochures and proposals.

My writing spans a broad range of legal, financial and corporate topics – from Aboriginal law to municipal tax to workplace policies.

With experience working alongside professionals in these fields, I ask the right questions to ensure your needs are met. You get the right copy the first time, on time.

Ready to translate complex into clear? Contact me and let’s talk!